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Unveiling Colab – A new haircare sensation in the UAE!

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This June we’re excited to introduce to you COLAB™, a new sensation in dry shampoo couture, where long lasting volume, texture and style comes to you straight from the can. 

COLAB™ is the creation of an influential collective of beauty insiders, led by Ruth Crilly, international model and founder of beauty and fashion website, ‘A Model Recommends’.  As a successful vlogger, blogger and model, Ruth understands the importance of looking and feeling your best even when there’s not a second to spare. This is the essence of the backstage routine. She saw the gap in the market for a residue free, high performance dry shampoo and set about working with a dynamic beauty team to solve the problem.

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The result of this unique backstage collaboration is an inspiring breakthrough formula that fuses the art of catwalk styling with the science of formulation. The result is a multifunctional product that fits as easily into your handbag as it does in your home styling routine. The show stopping range is designed to revive & refresh style anytime, anywhere, giving you clean hair for longer, with no fear of white residue and a veil of fabulous fragrance.

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The Dry shampoo is priced at: 
•           Travel Size 50ml – 29 AED
•           Sheer & Invisible Sheer Dry Shampoo 200ml – 39 AED
•           Extreme Volume Dry Shampoo 200ml – 49 AED 

Currently on sale in Virgin Megastore.

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Naz ♥

Note: This is a press release, aiming at promotion to a wider audience. I am not compensated in any way for the publication of this post.

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